Digital Marketing & SEO

Apparently, it seemed there is no such difference between SEO and digital marketing approaches; both execute the same functions and possess the same skills. Only for marketing needs, different titles are resorted. To understand this, we need to pay a thorough look on these concepts. The below figure will clearly show how SEO is based as a subset of digital marketing.

SMM ( Social Media Marketing )

Hmm… a hotly debated question. I submit short-form content takes its rightful place on social media channels where the audience is flying fast and taking in oodles of media. Long-form content tends to perform better on search and gives your blog more substance to help establish your expertise.